Smashed NYC @ Time Out Market, Dumbo, New York

Lacy-edged, lettuce-heavy Big Mac tribute

Burger source

Smashed NYC is the work of Mark Mendaros, who arrived in New York in 2017 and opened Oola’s Kitchen – an American bistro with a French twist, ribs and fried chicken – on the Lower East Side in 2020. When the pandemic shut the dining room he built a walk-up window and bet on his best-selling item, the smash burger, perfecting it with partner Fredy. By their own account, that made it the city’s first brick-and-mortar smash specialist. The pitch is chef-made burgers with everything, sauces included, made in-house, plus a vegan option and 20-odd burgers across the brand. Time Out reports The New Yorker was rating it among the city’s best by mid-2021. The Dumbo stall opened in Time Out Market – a converted warehouse food hall at 55 Water Street – at the end of August 2024, and the brand now also has a West Village shop and a Union Square outpost.

The order

The Big Schmacc: double patty, double cheese, sesame bun, and a not-so-subtle nod to a certain McDonald’s classic. The Classic sounded too basic, and the bacon variety was an unusual one (jalapeño and all), so this was the sensible middle. It’s also one of the two burgers Time Out says have been best sellers from day one. Sweet potato fries on the side, the only side on offer.

You order by QR code at your table and the food is brought out to you, with a tip prompt at the end that nudges the bill up. It took about 15 to 20 minutes for us. It was quietish at noon and heaving by 1pm on a Sunday in October, so aim to go earlier if you don’t fancy a long wait.

The meat of it

First, the look of it: wrapped in white paper on a plate, a flattened sesame lid, a slab of orange American cheese and a top patty that overhangs the bun in a dark, glossy, ragged skirt. I’ve never seen this level of laciness on a patty before, and I was quite excited about it.

In cross-section we get a better view of the architecture of this burger. Two thin patties, each with its own slice of cheese, sitting on a pile of shredded iceberg with a smear of pink sauce on a toasted bottom bun. Sesame bun, two patties, cheese, shredded lettuce, pink sauce: the Big Mac homage is not subtle, but it’s a fresh take rather than a copy.

First bite… it’s well seasoned, tasty and moderately crispy – not as crispy as you’d expect given the amount of Maillard reaction on show. The melty cheese is a good complement, and the burger as a whole is a little oily but not excessively greasy. Structural integrity is good, and the bun holds up. It cools down quickly, though.

Then the lettuce. Fresh, and of course bland by design, and there’s an avalanche of it. The Big Mac-style sauce is a faithful tribute, but there’s so little of it that it’s invisible next to a drift of pale green iceberg. The burger can’t decide whether it wants to be a healthy burger or an indulgent sandwich. The pickle gave a good sweet and sour contrast – needed, given the paucity of sauce – but it wasn’t anything special bar its crinkle-cut texture.

Now, onto the fries. The sweet potato fries came in a kraft box: deep orange, thin-cut, with a dusted, crisp-looking coating. Rich sweet potato flavour, though under-seasoned. A lovely crunch, possibly enhanced by a cornstarch coating before frying. It was so close to being excellent (for what it was) – but the tightfisted seasoning really put a dampener on it.

Overall, the experience was good. Fast service, a decent burger and crispy fries. It would be improved by being served hotter, with more sauce, more seasoning on the fries and possibly a sliver or two less shredded iceberg.

Monkey finger rating

  • Bun – 4/5. Held up throughout.
  • Build – 3.5/5. Sound structure, too much lettuce and too little sauce.
  • Burger – 3.5/5. Very lacy, well seasoned patty, but it cooled quickly.
  • Taste – 3.5/5. Good seasoning and cheese, and the sauce was too scarce.
  • Sides – 3.5/5. Rich flavour and a great crunch, but under-seasoned.
  • Value – 3.5/5. About what you’d expect for New York at US$17 for the burger, but at a higher quality.
  • Burger rating – 3.5/5. Good concept, better execution is clearly possible.

The deets

Smashed NYC – Time Out Market New York, 55 Water Street, Dumbo, Brooklyn, NY 11201
Order by QR code at your table. Also in West Village and at Time Out Market Union Square.

Seven Seeds Williamsburg, Wythe Street, Brooklyn

Finely cooked (underseasoned) burger, eccentrically topped

Burger source

Our final meal on this visit to the US was a brunch with cousins from Singapore in a Eastern Mediterranean style restaurant in the most modern style of hotel you can imagine in North Brooklyn. Totally normal.

The burger had no grand billing but it was ground and cooked on site, and sounded interesting, so I thought I’d risk the eccentricity of the Mediterranean stylings and see where it landed.

The order

I had the Seven Seeds Burger – Angus beef, goat cheese, shaved cucumber, pickled red onion, toum.

The meat of it

Let’s look again.

There are some very interesting elements to this burger. There’s a good crust; the pickled onion looks fresh, bright and inviting, offering sharpness and sweetness in one. The bun looks soft and has a welcome light toasting. The cucumber – no. That’s not ‘shaved’ cucumber, that’s not even a ‘sliced’ cucumber. That’s a full on wedge of cucumber. Too much, picked out and eaten on its own. It was fine. You can see a small pot of toum hiding between the burger and the seasoned fries.

In cross section:

You can see how well balanced this burger is. Perfect coarse grind, bright pink meat, lovely juices held pub by a soft, airy, plain bun.

But… and it’s not an insubstantial but… the first bite unlocks very little flavour. The burger is hefty but underseasoned; the cuts of meat used were insipid – if I had to guess – I’d say it was heavy on chuck. The toppings aren’t evenly spread and it takes to bite two or three to get the feta and pickle properly involved… and they do help considerably, the savoury goo of the feta adds a much needed umami tang. But the flavour is just odd (for my palate) and the mouthfeel of the feta isn’t entirely pleasant, gumming up your mouth unexpectedly.

It’s such a shame as the burger/bun combination is in many ways glorious – good crust, melty meat, tender and juicy with every mouthful. It just doesn’t taste of very much.

As to the fries, they were lightly seasoned and (for me) slightly too lightly fried. Occasional crisp bites but some soft ones. The pot of toum was delicious, though and was better than any aioli as a dip for the fries. Perhaps I should have doused the burger in it…

Monkey finger rating

Bun – 4/5

Build – 4/5

Burger – 3/5

Taste – 3/5

Sides – 3.5/5 – bump for the toum

Value – 4/5 – $19 + service for the burger and fries seemed reasonable for this kind of place in this part of town

Burger rating – 3/5 – there really wasn’t enough flavour to score it higher

The deets

The Seven Seeds Restaurant is downstairs in the Williamsburg Hotel, on Wythe Street in Brooklyn. Find it and book here. Probably don’t have the burger, though, unless you’re a huge feta fan. The other food looked more interesting and was great, by all accounts.

Emmy Squared, Williamsburg, Brooklyn, New York

Expensive, somewhat overcooked but ok Big Mac tribute; amazing pizza

Burger source

Whilst staying in New York for our Jagged Little Pill jaunt, my brother told us legend of a place that was famous both for its burgers AND its pizza. Such a thing could surely not be – a unicorn, a thing of legend, surely never to be seen in reality?

Founded in Williamsburg but growing across a few locations, this independent chain is the lovechild of entrepreneur Emma Hyland and Executive Chef Matthew Hyland. It’s primarily a pizza joint, serving Detroit-style pizzas, but the burger has received many plaudits. So we were excited!

The order

This was definitely a sharing meal.

We had the garlic cheesey sticks (so new to the menu it’s not even online), the Caesar salad, a ‘Colony’ pizza and Le Big Matt – the $25 burger – a set of double-stack Pat Lafrieda grass fed beef patties, American cheese, greens, pickles, Sammy Sauce served with waffle fries, all wrapped in a Pretzel bun.

The colony pizza sounded exciting too – pepperoni, pickled jalapeños and honey – of all things.

The meat of it

Let’s take a look.

On first impression, there’s a lot to like. There’s a good melt on the cheese; the burger sauce is generous and interestingly orange. The Pretzel bun looks sturdy (though possibly a little too sturdy?). The salad looks bright and fresh, the burgers seem to have a good crust. We’d been offered it cooked medium or well done and had naturally chosen medium.

Next, the cross section.

OK I was sharing this one with two siblings, so it’s not quite a cross but you get the general sense here. It’s two, 4oz patties – hefty – but not at all medium. This was overcooked. You can also note that – despite the fact its been sitting for a few minutes, despite the weight of 8oz of beef, toppings, etc., despite being cut like a Mercedes logo – the bun is barely compressed at all. It is a dense bread.

On first taste, I’m a little underwhelmed. The burger sauce is very reminiscent of the Big Mac, sweet and savoury together, but no crunch from tiny pickle, no texture to note. There’s an unexpected heat from some hidden hot peppers (perhaps that’s what greens are in Brooklyn?) – which add a lot to the flavour profile of the burger and make it interesting, The crust of the burger is a little soft, the meat is a little dry and could have used a little more seasoning. The umami is not quite where it should be. The beef is coarse ground but has been somewhat compacted in the cooking process so is a little dense; and perhaps the biggest crime for me is the large, cold pretzel bun is so firm as to feel almost stale. The burger is too dry to soften it up, and it wasn’t toasted or warmed that I could tell.

To be clear, at no point did I think of leaving my third of a burger unfinished. The meat is good, the toppings are good, the spice was interesting and the burger sauce binds it well. But a mediocre bun, overcooked meat and not quite enough seasoning let it down for me.

As to the waffle fries – crisp, tasty, a little underseasoned again (no salt not he table), but nice with a little marinara sauce and the home made ketchup provided. Better with a little mayo.

On to the pizza…. and I’m aware this is a burger blog but if you’ll allow a brief diversion.

It’s utterly glorious. The skirt is crisp without being burnt, bubbled and crispy with oil or butter. The pepperoni is delightfully crunchy, and the generous helping of both pepperoni and jalapeños leaves you searching for the browned, stretchy, generously spread cheese beneath.

And the taste does’t let you down. The pizza sauce is layered on thick, the cheese pulls and falls like its being filmed for an advert, the jalapeños are soft, sour and slightly spicy to contrast with the crisp crunch of the buttered crust and the perfect pepperoni. The honey tempers the umami bomb and helps the sauce cut through. It’s an utter delight. I never wanted to stop eating this. This is my new desert island pizza.

In the same category, the sides:

This delightful jenga stack of cheesey garlic bread sticks was a joy. Using the same base as the pizza, it seems, is a good call. Detroit style garlic cheese sticks served with a rich helping of garlicky, sweet and savoury marinara sauce – utterly wonderful. At $6, it’s one of the best value items on the menu and we were informed it’s been selling like hot cakes.

The Caesar salad was served with crushed croutons and a generous amount of pecorino as well as anchovies and Caesar dressing. Every bit of the crisp, fresh romaine lettuce was a a crisp unctuous pleasure, with creamy crunchiness contrasting with the sweet, sweet salad. I’ve almost never wanted to order a second salad in any context, but here… well, we had enough food, but the thought definitely occurred.

Monkey finger rating

Bun – 2/5

Build – 4/5 – little to fault here

Burger – 3/5

Taste – 3/5 – spicy peppers make up for the overcooked, underseasoned meat and the dry bun

Sides – 5/5 – the pizza here is >>>> the burger

Value – 2/5 – This is not a $25 burger and fries, despite the generosity of the waffle fries portion. It is, however, a $20 pizza, and then some.

Burger rating – 3/5 – whilst I probably wouldn’t order the burger again, I’d have the pizza any time. And I’m tempted to buy the cookbook for it!

The deets

There are a few locations across New York and the continental United States. Check out the website to find them in Brooklyn, the East Village, Nashville and Philadelphia.

Rare bonus pic: cross section in progress. I like to think of myself as a master craftsman instead of an annoying git in these contexts:

Lambs Club, 132 W 44th Street, Manhattan NYC

A fine burger; juicy, savoury, lightly overseasoned

Burger source

Chef Zakarian, one of the partners of the Lambs’ Club, is clearly a passionate foodie.  A serial entrepreneur, the Lambs Club is his latest venture and there are a wide range of menus available to cater for all tastes.

We were eating off the main bar menu, following a triumphant viewing of my brother’s new musical – JAGGED LITTLE PILL – at the Broadhurst theatre on Broadway.

The order

The sole burger, is TLC Burger (The Lambs’ Club Burger, natch), which features Cabot Sharp Cheese, special sauce and the optional Applewood Smoked Bacon.

The meat of it

Let’s take a closer look.

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You can see the spectacular melt on the cheese, covering the burgers in their entirety. The bacon is super crisp, poking out of a toasted crusty roll. Unusual in this day of brioche.

And the magical cross section look.

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Whilst the stack is a little uneven, the burgers are cooked to a perfect medium, despite the thin patties. A good fat ratio means they are juicy and ooze concentrated flavour onto the plate. The salad provides some meagre protection for the bun, but the sheer juiciness of the meat is almost too much – it barely holds up.

On first tasting, the bacon shatters under bite. It’s cooked to a complete crisp, which is possibly – even to my tastes – a little too far. The coarse ground burger is juicy and luscious but too heavily seasoned; coupled with the sharp cheddar and shards of crispy bacon, it’s a bit much. Almost; it does work. But is calling out for a little sweetness. The burger sauce is barely evident, the crispy salad lost in the melange of savoury flavour, and the side-pickle – too pallid and lacking in sweetness or sharpness to add a great deal.

All that said, the overall experience is brilliant. The crusty roll holds up – just – and adds a good contrast to the intense umami of the burger. The sharpness of the cheese cuts through the flavour profile, adding whilst lifting the overall experience. The melt binds the burger, and even though it’s a little too far – the crunchy shards of bacon add excellent textural contrast. It’s a joyous burger.

As to the fries.

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They look kind of amazing; heavily seasoned in ‘pastrami spices’ – probably pepper, salt, sugar, paprika and a couple of other unknowable things, they seemed crisp and inviting… but were in fact a little underdone, and whilst unquestionably tasty, would have benefited from a little more frying for crunch. A lovely compliment to the burger, though, soaking up juices on the plate and adding yet more umami and partnering beautifully with the home made ketchup for a little sweet contrast.

Monkey finger rating

Bun –  4/5
Build – 3/5
Burger – 4.5/5
Taste –  4/5
Sides – 3.5/5
Value – 3/5 – $35 for burger and fries at full price is toppy, however discounts kick in for members of the club

Burger rating – 4/5 – a really very special burger, you won’t be disappointed

The deets

The Lambs Club is in the heart of theatreland in Broadway, a few minutes stroll from Times’ Square. More here.